"Your clothes are an agricultural choice. Care about what you eat? Then care about what you wear.” And more radical thoughts on fashion

womanholdingskeinsofwool-90ab9d01bf344d6d8a4127eee694fefa.jpg

We need to think about fashion and sustainability much more deeply than we usually do. “Adorned in dreams” is the title of a famous feminist study of fashion - but it would have to be said, in terms of material throughput and labour conditions, adorned in delusions might be more accurate.

Yet human beings will always want to make taste calls on their clothing—we are novelty-seeking creatures. What is a better system than the current fashion system? How, as our talks series might put it, can we begin to discern the full elephant in the room?

Two items here, one more accessible and journalistic, the other operating at a research level (both suggested by the endlessly stimulating John Thackera).

First this piece from Treehugger, which asks you to make a new distinction and connection, as a fashion consumer:

Every time you acquire an item of clothing, you are making a choice between the biosphere and the lithosphere.

The biosphere refers to agricultural production and plants that are transformed into wearable textiles, such as cotton, hemp, linen, and more. The lithosphere is the shell, or crust, of the Earth, from which fossil fuels are extracted and turned into synthetic fabrics like polyester.

I had never before thought of clothing in this way, as a dichotomous choice between carbon pools, but once that image took root in my mind, I haven't been able to stop thinking about it. One system is clearly better than the other, and yet at this point in time, 70% of the clothing we wear comes from the lithosphere. We are now, as a global population, mostly wearing plastic.

This was just one of several profound revelations offered by Rebecca Burgess in a fascinating episode of a podcast called "For the Wild." Burgess is an expert in restorative ecology and fibre systems and director of Fibershed, a U.S. organization that works to rebuild local fibre systems.

She was interviewed by host Ayana Young to discuss the current mess that is modern fashion and what steps can be taken to improve it. While the entire hour-long episode is worth a listen for anyone interested in sustainable fashion and/or soil health, I wanted to highlight a few points that jumped out as being more unusual and of less common knowledge.

"Fashion Is an Agricultural Choice." 

First of all: "If much of our clothing originates from the soil, why don’t we interrogate the fashion industry the way we do the agricultural industry?" We don't often think of our clothing as emerging from the dirt, at least not in the way we do vegetables and grains and other foods that we put in our bodies, but they do – and therefore merit the same attention and concern about the practices required to grow and harvest them.

We criticize supermarkets and fast-food restaurants for their role in driving rainforest deforestation through the consumption of beef, but our fashion choices are guilty of the same. Why don't we talk about the fashion industry's role in illegal deforestation and seizure of land across the Global South, and its connection to serious soil and land contamination and degradation? Most likely because people aren't aware of the connections.

Synthetic Dyes 

Burgess spoke at length about synthetic dyes, which are used to colour most of the textiles we wear. It's estimated that 25% of chemicals produced globally are used to produce clothing, and many of these go toward dyeing. Heavy metals such as cadmium, mercury, tin, cobalt, lead, and chrome are needed to bind the dyes to the fabric and are present in 60-70% of dyes.

An array of energy-intensive processes fix the dyes to the fabric ("heat, beat, treat," Burgess said), and vast quantities of water are used to rinse out the surplus dye. 

This is where the most visible pollution occurs, when unbonded dye molecules are flushed out into waterways as effluent. We see the effects on rivers in Asia, where communities involved in textile production are suffering the effects of exposure to endocrine disruptors contained in the dyes.

We also know very little about the effect of synthetic dyes on human bodies, which inevitably absorb the chemicals as fabrics rub onto our skin. 

There are far more chemicals contained in our clothing than we may realize. A range of finishing treatments, such as wrinkle preventers and stain guards, as well as screen-printed designs, contain chemicals such as bisphenol A, formaldehyde, and phthalates.

The same chemicals that we don't want in our water bottles go onto our clothing without question, and then enter waterways via the washing machine.

Engineered Materials 

Burgess went on to discuss specific materials – a conversation that I found to be particularly relevant to Treehugger, where we're quick to cover innovative new fabrics. Not all plant-based materials are ideal, she pointed out. Tree-based fibers such as eucalyptus and bamboo, Tencel and modal, may use closed-loop chemical processing, but Burgess is leery of the fact that virgin rainforests and entire tree farms are being used for the purposes of making clothes.

The ethics of such practices need to be evaluated. In her words, there should be "lots of question marks about using a tree for a shirt."

Regarding the use of upcycled plastic in clothing, which is a trendy move for many fashion brands these days, Burgess has no patience. It is a "quick fix" that perpetuates the ubiquity of plastic. Using shredded plastic in clothing is arguably the worst way to use it because it creates plastic lint faster than any other material on Earth.

Forty percent of plastic released in washing cycles goes directly into rivers, lakes, and oceans. Burgess said, "To take plastic and to shred it, which is what we do when we make clothing, and to make it more prone to leakage into the biology of our planet, is just heinous. And yet it's touted as green! It's quite backward."

Coming up with new materials is redundant, in Burgess' opinion. There is such a surplus of natural fiber currently available to us that it makes no sense to be turning to fancy techno-fixes to make our clothing. 

The idea that we need new materials is just absurd. We don't need more. We need to use what we have. I'm sitting on 100,000 pounds of wool that a shepherd just sheared from his sheep that he used to help with a fuel load reduction project in California, or was grazing in BLM [Bureau of Land Management] land to help manage goatgrass and ameliorate wildflower populations. We work with so much material that's actually tied to different ecosystem goals, but there's nothing new or shiny about our work.

Where innovation is truly needed is in figuring out how to clean up the mess we're in, and how to "break open the shackles of centralization and wealth concentration" within the fashion industry. This process can begin by people striving to source their clothing from within their own geographic region – a goal that Burgess said is easier to attain than one might think.

The episode gave me plenty to think about, as I'm sure it will Treehugger readers, too. At the very least, I will start thinking about fashion much as I do food – an agricultural product whose "soil-to-skin" journey should be made as short as possible. You can listen to it here.

More here.

Image from Earth Logic report

That question of how to "break open the shackles of centralization and wealth concentration" within the fashion industry is more deeply addressed by this report, titled Earth Logic - Fashion Action Research Plan (the PDF is here)

.From a very strong ecological standpoint, and with an intent to make change with this study (thus the commitment to action research than scholarly contemplation), the authors hazard a six-point plan to completely change the imperatives and goals of fashion.

Before that, here’s their summary:

The Earth Logic Action Research Plan for fashion is a visionary and radical invitation to researchers, practitioners and decision makers to call out as fiction the idea that sustainability can be achieved within growth logic.

Instead we ask them to ‘stay with the trouble’ of envisioning that fashion could connect with nature, people and long term healthy futures. The plan does this by placing earth first – before profit, before everything. This is both simple and changes everything.

The starting point of the Earth Logic Plan for fashion is the uncompromising deadline of a decade to avert catastrophic climate change and recognition that the necessary shift in knowledge and behaviour is dramatic.

For materials, this is forecast to require a reduction in the quantity of resource use of between Factor 4 and Factor 20, that is between a 75 per cent and 95 per cent reduction when compared with today’s levels.

The scale and speed of change required means that genuinely systemic efforts are needed. In the fashion context this means addressing not only the environmental impact of a fashion product and the processes of making it, but also the psychology behind fashion use, our systems of economics, finance and trade, how we fashion local and global infrastructures around clothing, how we construct meaningful lives and livelihoods.

Rethinking fashion outside the economic growth logic shifts power from multinational companies to organisations, communities and citizens. It invites fashion creativity to flourish far beyond the confines of a garment, into visions of new relationships between people, other species, artefacts and technologies.

More here. Their six-point programme is below - we would suggest you read the details of these proposals in Part Three:

  • 1. Less: Grow out of growth

  • 2. Local: Scaling, re-centring

  • 3. Plural: New centres for fashion

  • 4. Learning: New knowledge, skills, mindsets for fashion

  • 5. Language: New communication for fashion

  • 6. Governance: New ways of organising fashion